E-commerce · DTC apparel
+184%
non-brand organic sessions in 9 months
From paid-only to organic-led for a DTC apparel brand
Topic cluster overhaul, 240 collection & product page rewrites, and Merchant feed optimization grew non-brand sessions from 8.2K to 23.3K monthly — reducing paid spend share from 88% to 61% of total revenue contribution.
Local services · HVAC
+217%
organic traffic in 12 months
Multi-location HVAC company dominates 14 metros
Programmatic location pages for 14 service cities, GBP cleanup across all listings, and a 60-citation rebuild fixed years of NAP inconsistencies — lifting organic traffic from 1,420 to 4,510 monthly sessions and adding 47 new top-3 map pack rankings.
SaaS · HR-tech
DR23 → DR46
domain rating in 11 months
DR climb with editorial-only links, zero PBNs
90+ HARO and Connectively contributions, 12 digital PR campaigns, and 28 hand-pitched guest posts on DR50+ niche sites — zero paid links, zero penalties, with monthly organic visitors rising from 1.8K to 11.4K alongside the authority compound.
B2B · Cybersecurity
+147%
demo requests from organic, 7 months
Original research becomes the firm's #1 lead source
An annual industry benchmark report (built from 1,200 IT-leader survey responses) earned coverage in 23 publications including TechCrunch, Dark Reading, and CSO Online, plus 142 referring domains — shifting demo flow from 68% paid to 54% organic-led in seven months.
Content & SEO
+412K
monthly organic sessions, year over year
Health-tech publisher rebuilds editorial velocity
Editorial calendar reset around medical-reviewer YMYL standards, 184 long-form articles published in 12 months with full E-E-A-T author bylines — lifting monthly sessions from 89K to over 500K and earning Medical Reviewer schema across all clinical content.
Link building · Fintech
94
DR50+ editorial backlinks in 8 months
Fintech challenger earns coverage in tier-1 finance press
Three data-led campaigns built on first-party transaction data earned coverage in Forbes Advisor, Yahoo Finance, Investopedia, and 14 trade publications — lifting referring domains from 86 to 412 and pushing 11 commercial keywords onto page one within 90 days of placement.
Local services · Legal
Top 3
map pack ranking, 6 of 8 markets
Personal injury firm climbs into local map pack across 8 cities
City-level location architecture, 60-citation rebuild across legal-specific directories (Avvo, Justia, FindLaw), and a review velocity engine generating 18 verified reviews monthly moved the firm from page-3 averages to top-3 map pack rankings in 6 of 8 target markets within 6 months.
SaaS · Payments
+62%
conversion rate on key pages
Bottom-of-funnel rewrites for a payments platform
Restructured 18 high-intent product and integration pages with intent-matched copy, comparison sections, and Product schema markup — lifting average conversion from 1.7% to 2.75% across the funnel without any change in traffic volume.
E-commerce · Beauty
+138%
organic revenue, 12 months
Beauty DTC brand earns category-leader rankings on hero terms
Ingredient-focused content hub (84 educational guides), 80 product page rewrites with FAQ and Review schema, and 26 editor-led skincare guides earned the brand top-5 rankings on 19 of 24 priority hero keywords — lifting organic revenue from $42K to $99K monthly.
